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Create and Edit HTML Email Templates

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  • Create and Edit HTML Email Templates

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Email Marketing Guide
Create and Edit HTML Email Templates

How to Create and Edit HTML Email Templates in the Gersuz Email Marketing Platform

Designing high-quality, responsive Email Templates is essential for building a strong brand presence and improving email deliverability. In the Gersuz Email Marketing Platform, users can Create, Customize, and save their templates through three powerful tools:

  1. Ready to Use Email Templates (Template Library)
  2. Custom HTML Editor
  3. Drag & Drop Template Builder

This guide explains how to use each option and how to properly manage, edit, and store your templates inside the Template Library and Customize tabs.

 

⚙️Create Email Template

  1. Log in to your Gersuz Dashboard.
  2. Open the Email Marketing tool from the main panel.
  3. Navigate to the Templates section, where you will see two main tabs:
    ✔ Library: pre-designed, responsive HTML templates
    ✔ Customize: user-edited templates saved for future campaigns
  4. From here, you can choose to create a template using: 
    ✔ Ready To Use Templates
    ✔ HTML Editor
    ✔ Drag & Drop Builder

 

Using the Ready To Use Template (Library Tab)

The Template Library offers a wide range of responsive, professionally designed Email Templates categorized by theme , such as newsletters, promotions, e-commerce, announcements, and more. All templates are fully responsive across devices, optimized for deliverability, built with SEO-friendly HTML, and created according to industry best practices. Users can choose between two template types: Free Templates, available to All Accounts, and 🔒Premium Templates, which are accessible exclusively to Paid and Premium Plan users.

Searching for Templates

Use the Search Bar to quickly find templates based on topic or campaign type.

Saving Edited Ready-Made Templates

💡Whenever you select a Ready Template , either from the Templates page or directly while creating a campaign , and then edit and save it, the system Automatically adds the Edited Version to the Customize Tab for future use.

 

Creating Templates with the Custom HTML Editor

If you prefer coding your own email designs, the Custom HTML Editor provides a flexible environment for writing or pasting your own HTML email code.

  1. Click the HTML Editor button.
  2. Paste or write your Custom HTML code.
  3. Insert your Campaign Content, images, buttons, and structure.
  4. Save the template to store it inside the Customize Tab.

💡Best For

  • Developers
  • Designers
  • Users who want pixel-perfect control
  • Brands with custom email layouts

 

Building Templates Using the Drag & Drop Builder

The Drag & Drop Builder allows you to visually construct email templates without writing code.

Features

  • Intuitive block-based builder
  • Responsive layout generation
  • Pre-built content blocks (text, images, buttons, columns, etc.)
  • Perfect for beginners and fast production workflows

How to Use

  1. Click on the Drag & Drop button in the Templates page.
  2. Add and arrange Blocks as needed.
  3. Customize Formatting, colors, URLs, and branding.
  4. Save your final template in the Customize tab.

 

Template Management: Library Tab vs. Customize Tab

Library Tab

The Library tab contains all pre-designed, ready-made HTML templates available in the platform. These templates are organized by category and can be easily searched to help users quickly find the layout that fits their campaign needs. While many templates are free to use, some premium-only designs are accessible exclusively to users with paid or premium plans, offering more advanced and visually refined options.

Customize Tab

The Customize tab serves as your personal template archive, storing every template you have created, edited, or saved—whether built with the HTML editor, drag-and-drop builder, or selected and modified during the campaign creation process. Any template must be saved at least once for it to appear in this tab, ensuring that all custom designs are organized in one place and readily available for future campaigns.

 

Saving Your Template

Once you finish editing or building your template:

  1. Click Save.
  2. The template is Added to your Customize Archive.
  3. It becomes available for use in any future email campaign.

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