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Email Marketing Guide

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Smarter Email Delivery, Maximum Inbox Reach
Why Choose Gersuz Anti-Spam?
Deliver Smarter. Stay Trusted. Grow Faster.

Smarter Email Delivery, Maximum Inbox Reach

Deliver Your Emails Securely.

The Gersuz Anti-Spam Service is an intelligent, fully personalized protection layer integrated directly into the Gersuz Email Marketing suite. It’s designed to maximize deliverability, reduce immediate bounce rates, and help keep your domain reputation strong.

1. Intelligent DNS Record Verification

Before each campaign, Gersuz automatically checks your domain’s essential DNS records (DKIM, SPF, and DMARC).
If authentication is set up correctly, you will receive a green verified check indicating that your emails are trusted by recipient servers. This fundamental verification significantly reduces your spam risk before a single message is sent.

2. Pre-Send Contact Validation

Our anti-spam engine scans your entire contact list for accuracy before sending:

A spell-checker that detects common typos in email addresses.
Domain validity checks to prevent sending to inactive or fraudulent domains.

This process filters invalid addresses early, minimizes bounces, and protects your sender reputation.

3. Post-Send Error Analysis & Smart Cleaning

Gersuz automatically monitors SMTP error codes (4xx and 5xx series) after every campaign and converts them into actionable insights within your campaign statistics.

Invalid or unreachable contacts are automatically removed from your future lists. This helps you maintain a healthy sender score and prevents future spam classification.

4. Automated Dynamic Unsubscribe Management

Every Gersuz-sent email includes an automatically generated, dynamic unsubscribe link in the footer for compliance and consistency. This link cannot be edited to ensure best practices.
This allows your recipients to easily opt out at any time, reducing spam complaints and building long-term trust.
If a customer repeatedly re-adds an address that previously unsubscribed, Gersuz provides mechanisms for recipients to report spam directly to our system for immediate review—preserving transparency and sender responsibility.

5. Personalized Bounce Email Configuration

Each Gersuz customer can define a personalized return email address that enables tailored spam prevention and delivery monitoring.
This feature gives full control over bounce management while keeping anti-spam intelligence adaptable to each customer’s infrastructure.

6. Smart Send Rate Controls

To protect your emails from spam filters, Gersuz lets you set hourly sending rates based on your SMTP server capacity.
This enables you to send large campaigns more efficiently while reducing the risk of domain flagging.

For high-volume campaigns, Gersuz can automatically distribute emails across multiple SMTP addresses, balancing speed and safety so your messages reach the audience faster without triggering spam filters.

7. 100% Personalized — But Never 100% Guaranteed

Email deliverability is affected by many external factors such as your domain’s historical reputation, content quality, and recipient engagement.
While Gersuz Anti-Spam is one of the most advanced personalized systems in its class, no anti-spam service can guarantee 100% deliverability.
That’s why Gersuz focuses on continuous optimization, AI-driven insights, and real-time deliverability feedback to help you stay ahead of spam filters.